See what happens to your lead volume when you put your SEO and digital marketing in the hands of marketing experts with true industry expertise
What’s the best part of working for clients in financial services? They know numbers. Our clients understand that managing variables, structuring valid tests, and making constant adjustments are the ingredients for exponential improvement.
With clients in financial services, we’re able to do more—and do it faster—because our clients get us. Our clients intuitively understand that SEO and digital advertising come down to the math.
That’s why they entrust their SEO and digital marketing to mathematicians.
Digital advertising: Who’s on your side?
We’ve connected the widest imaginable range of healthcare businesses to the people who need them.
Google, Bing, Facebook, and Instagram profit from selling ads, whether the ads work or not.
Those big sites won’t let you in on the secret that some customers pay less for premium spots than others pay for second-tier positions. You’ll never see what the big sites’ machine learning tells them—which ads and audiences are working for you and which are just draining your credit card.
We use our own advanced insights to tilt the playing field back in your favor—minimizing your adspend while maximizing your return on every dollar. We do that by running statistical analysis on high probability keyword, ad, and landing page combinations. We turn off the weak and double down on the strong. We rinse and repeat until your leads are flowing at an unbeatable cost of acquisition.
SEO that adds up
Every Google search triggers a billion calculations running over thousands of variables. The single goal of these calculations is to compute which websites have the best answers to the searcher’s question. If you want Google to compute that your website should be on page one, you need someone on your side who understands the complex math that will get you there.
Using advanced mathematics to reverse engineer Google’s algorithm is what we do to get our clients higher and higher in the rankings.
What do Google, KFC, and Coca-Cola have in common?
Coca-Cola. KFC. Google. Huge businesses built on winning formulas that they’ll never reveal. You might never be able to bottle a Coke or fry chicken like the Colonel, but you can use advanced mathematics to model Google’s formula. All it takes is a couple of advanced degrees in mathematics and a decade of tests.
Even though our secret sauce is post-graduate math, you’ll find we speak plain English fluently. You’ll also find that we use the data we gather to deliver strategic, systematic thinking.
Mostly, we talk to you about four things:
1
Inquiries
2
Cost per inquiry
3
Total number of consults or sales calls
4
Cost per consult or sales call
These four simple numbers mean everything to your business. That’s why we talk to you about them constantly.
Ready to grow your numbers?
We take on new clients only when the data convinces us that we can deliver significant results. Being able to deliver real results is crucial to us because we don’t rely on lock-in contracts or other strings to retain our clients.
That’s why our first call is always a no-pitch consultation. We don’t want to sell our services to you: we want to understand where you’re at now, where you want to get to, and whether we can get you there—and how fast. And if we can’t help, we’ll tell you why.
If you’d like a conversation about your potential—as well as an expert view of your current position—let’s talk now.